Previous Session – Thu 23 July 2020
Previous Session – Thu 23 July 2020
 

What Do Travel Editors Want?

In Discussion with Mark Palmer, the Daily Mail’s Travel Editor

 
 
 

 

What Do Travel Editors Want?

In Discussion with Mark Palmer, the Daily Mail’s Travel Editor

 

Join the conversation with the Daily Mail’s Travel Editor

Our latest ‘What Do Travel Editors Want’ webinar features a one-to-one conversation with Mark Palmer, Travel Editor at the all-conquering Daily Mail, the title which this year overtook The Sun to become the United Kingdom’s highest-circulation daily newspaper.

With the Daily Mail’s travel pages increasing in size again as the epidemic eases, Palmer will brief PR professionals on his pages’ mix, advising what news, features and trips his team is seeking to satiate the travel tastes of the paper’s 980,000 daily readers, and millions of online viewers.

Our Expert

Mark Palmer

Travel Editor, The Daily Mail

Mark Palmer has been the Daily Mail’s Travel & Property Editor for over 10 years. A veteran of Fleet Street, he started out on the Londoner’s Diary gossip column at the Evening Standard, then joined the Sunday Telegraph as a news reporter before becoming News Editor. He joined the Daily Express at Executive Editor in the mid-1990s but was sacked when Lord Hollick bought the paper and shifted its allegiance to the Labour Party.

Before joining the Mail, Mark was a freelance journalist, working as a columnist for The Times, restaurant critic for the Daily Telegraph and football analyst for Canada’s Globe & Mail. He has written two books, including ‘Clarks Made to Last: The Story of Britain’s Best-Known Shoe Firm’.

Mark Palmer

Travel Editor, The Daily Mail

Mark Palmer has been the Daily Mail’s Travel & Property Editor for over 10 years. A veteran of Fleet Street, he started out on the Londoner’s Diary gossip column at the Evening Standard, then joined the Sunday Telegraph as a news reporter before becoming News Editor. He joined the Daily Express at Executive Editor in the mid-1990s but was sacked when Lord Hollick bought the paper and shifted its allegiance to the Labour Party.

Before joining the Mail, Mark was a freelance journalist, working as a columnist for The Times, restaurant critic for the Daily Telegraph and football analyst for Canada’s Globe & Mail. He has written two books, including ‘Clarks Made to Last: The Story of Britain’s Best-Known Shoe Firm’.

Following the success of the Professional Development Sessions at this year’s IMM, TravMedia is rolling out a programme of seminars under the ‘TravMedia Meets’ umbrella, aimed at helping travel industry PRs at all levels to develop their skills bases and take on new challenges.

Join the next Professional Development Webinar:
‘In Discussion with Mark Palmer | What do Travel Editors Want?’ | 09:30 – 10:30 BST | Thursday 23 July 2020

23 July 2020

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09:30 BST

Duration: 1 Hour

23 July 2020

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09:30 BST

Duration: 1 Hour

What We’ll Cover

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Where to 'Escape'?

The Daily Mail’s travel section ‘Escape’ recently reverted to eight pages of the paper’s Saturday edition. Find out Palmer’s views on the current safe ‘escape’ routes, and which destinations may return a little later.

The Readership

Understand the Mail’s readers from destinations to durations, spend to seasonality. Gain lasting insights into the paper’s demographic from the man in the know.

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Questions and Answers

Our moderator will aim to take as many audience questions as possible during the session, using Zoom’s functionality. Or try posing a question for Mark ahead of the session – we will cover it if we can!

Your Host

Henry Hemming

Managing Director, TravMedia UK

Henry established TravMedia’s UK operation in 2003 and is CEO and founder of News4Media, which launched Property4Media and Homes4Media in 2005. He has steered TravMedia’s growth, launching IMM in 2013 – now a global event for TravMedia.com – and launching the TravMedia Awards this year with his team.

Henry is a former travel journalist with over 25 years’ experience of journalism, PR and news distribution, and is a recognised communications expert. He lives in Sussex and is a keen photographer, naturalist, and Beatles fan.

Henry Hemming

Managing Director, TravMedia UK

Henry established TravMedia’s UK operation in 2003 and is CEO and founder of News4Media, which launched Property4Media and Homes4Media in 2005. He has steered TravMedia’s growth, launching IMM in 2013 – now a global event for TravMedia.com – and launching the TravMedia Awards this year with his team.

Henry is a former travel journalist with over 25 years’ experience of journalism, PR and news distribution, and is a recognised communications expert. He lives in Sussex and is a keen photographer, naturalist, and Beatles fan.

Schedule

28 Apr 2020

Crisis PR in Travel

12 May 2020

What do Travel Editors Want?

28 May 2020

Broadcasting Your Campain
How to Secure TV, Radio and Online Results

9 June 2020

What Makes Travel News?

23 July 2020

In Discussion with Mark Palmer

Schedule

28 Apr 2020

Crisis PR in Travel

12 May 2020

What do Travel Editors Want?

28 May 2020

Broadcasting Your Campaign: Successful Pitching to TV and Radio

9 June 2020

What Makes Travel News?

23 July 2020

In Discussion with Mark Palmer

TravMedia is open to feedback from industry PRs about sessions they believe would prove popular.
Let us know your thoughts.

TravMedia Webinars are complimentary for TravMedia.com UK customers.
*If you are not currently a customer you may be eligible for a trial to provide complimentary access, or be required to make a £15 donation to a TravMedia UK selected charity, details to do so will be shared upon registration.